The Super Bowl is not just famous for its game and half-time show.

What many may note when watching the Super Bowl is the massive number of commercials and marketing criteria during commercial breaks. Advertising always peaks on the day of the Super Bowl.

Some of the top companies and categories, according to MarketingProfs, include automobiles, beer, motion picture, regular soft drinks, and tortilla chips.

The automobile companies have the highest year-over-year spending, expelling about $172.2 million from 2007 to 2011 in the super bowl.

Beer follows close behind with $126.9 million.

Motion pictures follow that with $120.7 million.

Regular soft drinks spent $81.2 million.

And tortilla chip companies spent $42.5 million for the super bowls 2007 to 2011.

How does this reflect my blog? Well it definitely lets readers know that automotive companies and beer companies spend a lot and get a lot more from sales due to heavy advertisements. Advertising is genius when it comes to inputs and outputs.

Millions in revenue could be just a sales pitch away.

Here are some of Forbes top 10 all-time Super Bowl ads:

  1. Apple’s “1984” (1984)
  2. Coca-Cola’s “Mean Joe Greene” (1979)
  3. Budweiser’s “Frogs” (1995)
  4. Volkswagen’s “The Force” (2011)
  5.’s “When I Grow Up” (1999)
  6. Budweiser “Clydesdale Respect: 9/11 Tribute” (2002)
  7. Google “Parisian Love” (2010)
  8. Reebok “Terry Tate: Office Linebacker” (2003)
  9. Snickers “Betty White” (2010)
  10. Tide-To-Go “Talking Stain” (2008)

And here are the top Super Bowl Ad Rates and Spending:


resources: MarketingProfs